How digital has changed the music industry

Digital downloading has changed the music market. Digital music sales revenues in 2007 were 40% higher than 2006, at $2.9 billion, and online also enables artists to communicate directly with their fans, providing a very effective marketing channel.

How digital has changed the music industry

Tim Gibbon and Rachel Hawkes

The internet has caused much change in a vast array of business practices and overall industries. Perhaps the industry that has experienced the biggest change has been the music market....

Not a subscriber?

Schedule your live demo with our team today