How Audible Australia transformed the book club experience with Twitch

Audible took audio storytelling to another level when the audiobook service entered into a brand partnership with Twitch to create a branded community for listeners.

Audible Australia had a vision to transform the classic book club experience and so the brand came up with the concept of the Audible Live Club. Collaborating with Twitch ANZ, it created a branded community for listeners to experience a whole new world...