Hong Kong Exchanges and Clearing Limited: Delivering impactful, purpose-led, future-focused communications during uncertain times

HKEX, a stock exchange, launched a campaign in China to respond to market changes while reinforcing resilience and confidence with a robust business agenda.

Purpose-led, future-focused communications during uncertain times

HKEX is one of the world's largest stock exchanges by market capitalisation and it is a business that has undergone a transformation from a local market operator to an internationally competitive marketplace. HKEX has a complex global stakeholder base given its role as a market operator, regulator and public company.

In the past 18 months, global markets remained volatile amid the Covid-19 pandemic, escalating geopolitical tensions and emerging black swan events. These events pressured global markets and challenged Hong Kong's status as an international financial centre. Meanwhile, competition across global exchanges continued to intensify,...

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