Home Centre: A dad's job
Tahaab Rais, Anna Sadykova
Home furniture retailer, Home Centre, tackled the taboo topic of single mothers to create impact with its Father's Day campaign in the UAE.
Campaign details
Brand: Home CentreBrand owner: Home CentreEntrant company: FP7 McCann, DubaiMarket: Middle East & AfricaSector: Furnishings & furniture retailMedia channels:Content marketing, Merchandise & free gifts, Online video, Public relations,...
