Holiday Inn - The Long Good Night

Holiday Inn is a brand that draws its image from the simpler times when families loaded up the Chevy wagon and took summer vacations on the road.
Agency: john st.

Holiday Inn – The Long Good Night

Winner: Events, Seasonal & Short Term - Silver

EXECUTIVE SUMMARY

Business Results Period (Consecutive Months): September 1-December 31, 2005

Start of Advertising/Communication Effort: September...

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