Heineken: The Closer

Beer brand Heineken globally launched The Closer, a Bluetooth-powered bottle opener, to help people realise that overwork was getting ridiculous and that we all have the power to disconnect from work.

Campaign video: Heineken – The Closer

Selected creative: Heineken – The Closer


Creative Agency: Publicis Milan / Boomerang Amsterdam / Le Pub Amsterdam Account Director: Charlotte Grotenhuis Art Director Publicis Italy: Joao Araujo Associate Creative & Design Director: Valentino Borghesi Associate Creative Director/Art: Giulio Frittaion Chief Commercial Officer: Alexander Veltman Executive Chief Creative Officer: Eldin Fetahovic Chief Production Officer: Fikret Fetahovic Colorist: Cyriel Roumen Copywriter: Ruben De Barros Creative Director: Diego Tardani / Rico de Lange Digital...

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