Guns Down America: Gun survivor reviews

Guns Down America, a movement calling for fewer guns in America, increased impressions and engagement by having gun survivors review the guns that nearly killed them.

Campaign video: Guns Down America – Gun survivor reviews

Selected creative: Guns Down America – Gun survivor reviews

Credits

Media agency: OMD New YorkCreative agency: Energy BBDO ChicagoAccount Director: Juan RomanAgency Producer: Lily McNamaraAssociate Creative Director: Gabriel Barrea / Zé BaldinAssociate Director, Project Management: Caroline HelmsCo-Chief Creative Officer: Josh Gross / Pedro PérezContent Producer: Matt SchefferCreative Director: Dan McCormack / Ricardo Salgado / Rodolfo FernandesDirector / Director of Photography: Flynn DrewExecutive Creative Director: Ioana FilipExecutive Producer:Jeff Davis...

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