Commentaries: The Gunn Report 2014

Commentaries on the individual ranking tables of the Gunn Report 2014 (introduced by guest editor Malcolm Poyton) spanning: Film, Print / Out Of Home, Digital, All Gunns Blazing, Countries, Advertisers, Production Companies, Directors, Agencies and Agency Networks.

Jump to:Introduction | Film | Print / OOH | Digital | All Gunns Blazing | Countries | Advertisers | Production Companies | Directors | Agencies | Agency Networks

Introduction

Ad agencies, who needs ‘em?

In this digital age we’ve got retargeted advertising, programmatic buying, social channels, mobile apps, websites, YouTube channels, UGC and more - a tsunami new-fangled ways for brands to reach their consumer without us. Damn it, this is a full-on, bone shaking, 4D assault of...

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