Guaraná Antarctica: She Can

Guaraná Antarctica, a soft drinks brand, supported women’s football in Brazil by calling on other brands to replace Guaraná Antarctica’s logo with their own.

Campaign video: Guaraná Antarctica – She Can

Read the full campaign case study

Selected creative: Guaraná Antarctica – She Can

Credits

Agency: SOKO São PauloAccount Executive: Danilo Silvério Account Leader: Diego Ávila Art Director: Juan Portilla / Nicole Gelbvaks / Vitor FubuCOO: Brisa Vicente Copy Leader: Erick Mendonça Copywriter: Ayslan Monteiro / Tainah OliveiraCreative Director: Rafael Alves Creative Strategist: Isabela Marangoni Data Scientist: Stephanie Barros Design Leader: Roma Martins Executive Creative Director:Rafael Ziggy / Rafael Caldeira...

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