Grupo Estrategico Pae: Morning After Island

Grupo Estratégico PAE, a non-profit, anchored its new platform in international waters outside of Honduras to provide a short-term solution for Honduran women in need of the morning-after pill and pressure the government to repeal a regressive law.

Campaign details

Title: Morning After IslandBrand: Grupo Estrategico PAEProduct: Human Rights ActivismIdea: Ogilvy HondurasCountry: Honduras

Duration of CampaignLocation/RegionGenderTarget audienceSocio-economic LevelBudget
12 months - 3 yearsGlobalNon-specific...
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