Gone2Shit: Toilet Paper

MullenLowe, an American advertising agency, created a satirical brand that helped increase brand impressions, engagement, and raise awareness on mail-in ballot rejection.

Campaign details

Brand: Gone2ShitBrand owner: Gone2ShitEntrant company: MullenLowe BostonIdea creation: MullenLowe, BostonMarket: United StatesSector: PoliticsMedia channels: Online display, Online video, Social media, Television, Websites & micrositesBudget:...