Goldfish: Feeding Imagination

Cracker brand Goldfish created a more emotional relationship with parents in Canada with a platform devoted to feeding kids' imaginations and grew brand equity and sales.

Campaign details

Brand: Goldfish (crackers)Brand owner: Campbell Soup CompanyEntrant company: Zulu Alpha Kilo - CanadaIdea creation: Zulu Alpha Kilo TorontoMarket: North AmericaSector: FoodMedia channels:Television & Connected TV, Gaming & in-game advertising,...
Not a subscriber?

Schedule your live demo with our team today