Global podcast consumption on the rise with North America forecast to grow 75%

An overview of global daily podcast consumption by country and region as marketers worldwide explore the medium’s potential.

Consumers in the Middle East and Africa spend the most time each day (65.4 minutes) consuming podcast media, according to a WARC Media analysis of GWI data. Latin America (63.6 minutes) and Australia (62.4 minutes) follow close behind.

Globally, people spend...

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