FedEx Corp.: Our Office Is Your Office campaign

On February 12, 2004, the Memphis, Tennessee-based express shipping giant FedEx Corp. (founded in 1973 as Federal Express) expanded in a new direction when it purchased the Dallas, Texas-based Kinko's photocopy center chain, which was founded in 1970 in Santa Barbara, California.

FedEx Corp.: Our Office Is Your Office campaign

Ed Dinger

OVERVIEW

On February 12, 2004, the Memphis, Tennessee-based express shipping giant FedEx Corp. (founded in 1973 as Federal Express) expanded in a new direction when it purchased the Dallas, Texas-based...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands