Doctor's Associates Inc.: Jared Fogle campaign

In the late 1990s, despite being the leader in the submarine sandwich fast-food niche with an estimated 27 percent market share, Subway sandwich shops' sales were flat and showed no signs of improving.

Doctor's Associates Inc.: Jared Fogle campaign

Rayna Bailey

OVERVIEW

In the late 1990s, despite being the leader in the submarine sandwich fast-food niche with an estimated 27 percent market share, Subway sandwich shops' sales were flat and...

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