From the industrial age to the network age
N. Venkat VenkatramanBoston School of Management
We now take it for granted that history really started in 1995. In August 1995 a relatively unknown company called Netscape went public and created a market capitalisation of one billion dollars. That itself was not new but it was the first time that a company got a billion-dollar capitalisation by giving away its product free. Fast-forward to 2007 and consider this number: one trillion dollars. Companies that are capitalised with a trillion dollars are some of the companies that we know well: Microsoft, Google,...