Campaign details
Brand: Frito-Lay Brand owner: PepsiCo Entrant company: PepsiCoIdea creation: BBDO Guatemala Market: Guatemala Sector: Savoury snacks, potato chips Media channels: Word of mouth, Influencers, KOLs, Public relations Budget: Up to 500k
Brand: Frito-Lay Brand owner: PepsiCo Entrant company: PepsiCoIdea creation: BBDO Guatemala Market: Guatemala Sector: Savoury snacks, potato chips Media channels: Word of mouth, Influencers, KOLs, Public relations Budget: Up to 500k
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