Friendships through the style choice of virtual stickers: Young adults manage aesthetic identity and emotion on a social messaging line app

With social media and modern pop culture (e.g., virtual stickers) reshaping social dynamics, young Taiwanese consumers who engage in social messaging via the Line app are introducing new interaction avenues that change communication habits and style choices to meet their tastes and interpersonal needs.

Introduction

Sherry Turkle's (2015) latest book Reclaiming Conversation: The Power of Talk in a Digital Agepoints to a cyber socio-cultural phenomenon that challenges all aspects of human development, including the interface of biological, emotional, and...

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