Ford Motor Company (Belgium & Luxembourg): Upgrade Your Tomorrow!
Emmanuel Van Den Brule, Julie Frederickx
Ford created an online motor show for the Belgium and Luxembourg (BeLux) market in 2021 to grow sales by 2%, distribute at least 2,500 discount vouchers and increase consideration.
Campaign details
Brand: Ford Motor CompanyBrand owner: Ford Motor CompanyEntrant company: Ogilvy - BelgiumIdea creation: Ogilvy Social Lab BrusselsMarket: EuropeSector: AutomotiveMedia channels:Events & experiential, Print - general, Unspecified, Television...
