To celebrate the 600-year history of the Forbidden City, 600 cultural relics were selected as an online digital exhibition. Tencent has created a brand-new technical programming, which can display the beauty of patterns contained in the cultural relics in the Palace Museum through the screen of a mobile phone, leading the audience to experience the pattern world in the collection and appreciate the beauty and wisdom in it.
Brand: Forbidden City
Brand owner: Forbidden City + Tencent
Main agency: Tencent Group Marketing and Public Relations Department
Main agency holding group: Tencent
Secondary agency: Aoki
Market launch: Mainland China