Football Federation Australia - The launch of the Hyundai A-League

Andrew Moss

This case study looks at the 2005 launch campaign for the Hyundai A-League, the national football competition run by Football Federation Australia (FFA).

Football Federation Australia – The launch of the Hyundai A-League

Agency

Lowe Hunt

Andrew Moss             Author, Strategic Planning DirectorKit Lansdell               Board Account DirectorLionel Hunt                Executive Creative DirectorAdam Lance               Creative DirectorRichard LosebyCreative Director...

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