Foodpanda: Foodpanda

Howard Gross, Ben Lam

Online food and grocery delivery platform Foodpanda grew basket size year on year in Hong Kong with a programmatic DOOH and social campaign that targeted airport arrivals who were on their way to quarantine hotels.

Campaign details

Brand: Foodpanda Brand owner: Foodpanda Entrant company: MindshareIdea creation: Mindshare Hong Kong Market: Hong Kong (SAR) Sector: Restaurants & takeaways Media channels:Mobile & apps, Word of mouth, Influencers, KOLs, Social media, Search...

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