Follow the money
Adam Kleiner
When asked toexplain the surging demand for Tide detergent with a touch of Downy, executives at the Procter & Gamble Co. point to the television spot “Nostalgia Dad.” Winner of the grand prize at the 2005 ANA...
Adam Kleiner
When asked toexplain the surging demand for Tide detergent with a touch of Downy, executives at the Procter & Gamble Co. point to the television spot “Nostalgia Dad.” Winner of the grand prize at the 2005 ANA...
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