Finish: The Water Promise

Adrian Mutescu, Anna Sadykova, Tanya Kassab

Finish, a dishwasher detergent brand, raised awareness in the Gulf states about the problem of water scarcity and how dishwashers can help each household conserve water.

Campaign details

Brand: Finish Brand owner: Reckitt Entrant company: Havas Middle EastIdea creation: Havas Middle East Dubai Market: Middle East & North Africa (general region) Sector: Cleaners & detergents Media channels:Events & experiential, Word of...

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