Finding 2022’s ‘togetherness’: How food and beverage brands can tackle the cost-of-living crunch

Food and beverage brands are at the frontline of the cost-of-living crunch.

With the cost-of-living emergency worsening, the pressure is on food and beverages brands to decide the appropriate way to respond. Over the past two years of another crisis – the global pandemic – ‘togetherness’ and ‘community’ emerged as buzz words