Ferrero: Nutella Gemella

Nutella, a chocolate spread brand, launched a campaign in Italy to increase brand equity and bring people together.

Campaign details

Brand: FerreroBrand owner: Ferrero InternationalEntrant company: Ogilvy, MilanMarket: ItalySector: Sauces, seasonings, condimentsMedia channels:Outdoor, out-of-home, Packaging & design, Point-of-purchase, in-store, Social media, Television,...