"Famous Paintings Are Uneasy" Dulux Brand Marketing Plan

The architectural decorative paint brand Dulux is committed to providing consumers with professional environmentally friendly products and rich color information and painting solutions. After the epidemic in 2020, combined with consumers' high concern for health, Dulux has carried out a brand upgrade, expecting to achieve the promotion goal.

Case details

Brand: DuluxBrand owner: DuluxMain agency: MediaCom MediaComMain agency holding group: GroupMMain agency 2: Beijing Very Excited Culture Communication Co., Ltd.Market launch: Mainland ChinaIndustry: Home Improvement IndustryMedia Channels:Creative...

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