Famous Grouse - Gold Reserve 12 Years Old

Greece is now The Famous Grouse's largest export market. But while Hellenic drinkers are huge fans of Finest, the brand's standard whisky offering, there has been lower appreciation of its deluxe offering, Gold Reserve 12 Years Old.

Famous Grouse – Gold Reserve 12 Years Old

Packaging (Branded – Food & Drink)Pearlfisher


Back in 1800, The Famous Grouse founder, Matthew Gloag, would have fallen off his bar stool in surprise to hear that his Highland tipple...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands