EY: Uplift social equity – creating an equitable workplace for all

EY, a global organisation, adopted documentary techniques to create a safe space to uplift voices and empower employees globally to tell non-scripted and unfiltered stories to educate, motivate, inspire and drive action to accelerate social equity.

The Challenge: Fostering a United Understanding of Equity

The world we live in is not yet an equitable place. Not everyone in this world has the same access to resources and opportunities. Some face more barriers than the others because of socio-economic situations, gender, disability, language, unconscious bias and more. From a workplace perspective, EY Asia-Pacific Belonging Barometer 2022 found that only 43% of employees in Asia Pacific feel like they belong in the workplace. It shows a growing gap in APAC between employees' needs and experiences.

A sense of belonging is what drives engagement and retention, and...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands