Evolution out of recession
Joe Mandese
There are plenty of things to weigh in on this month, but they all seem subsumed by a bigger theme. So I hope you won't mind if I spend a little more time dwelling on the economy, and the effects it is having on the advertising and media industry.
This is the third 'official' recession I've covered during my career as an ad industry journalist, and from appearances, it is by far the worst. The last two weren't exactly great. During each of them, the publications I worked for folded, as did several other...