Agency: Bates Red Cell (Norway) | Author: Jan Blitchfeld |
Evergood Coffee
The Norwegian coffee that has been slightly more Expensive for 36 years
1 PREFACE
Norway is a country of few brands.
One of the main exceptions to this rule is Evergood coffee that can look back on 36 years of steady rising popularity and market share, and always at a profit. In the course of these years there have been Cannes lions and several Clio gold's. Most important though: to be part of a piece of Norwegian marketing history.
2 EXECUTIVE SUMMARY
Over the past 32 years, Evergood...