Accenture is perhaps the most ravenously acquisitive management consultancy. The company that bought Australia’s The Monkeys and the UK’s Karmarama has spooked many in the traditional agency world, as, at one point, it had made 12 acquisitions...
What is it that consultants offer?
Consultancies are encroaching on the turf traditionally occupied by agencies but they’re not necessarily going to be pitching for creative work.