Warc Prize for Social Strategy: Has social media marketing finally grown up?
On the 26thSeptember, 2006, Facebook opened to every valid email address owner over the age of 13. In the intervening 10 years, social media – century. All the while, Facebook's reach has expanded colossally – the social network now boasts 1.71 billion monthly active users:. Social is expanding, and so are the ways and reasons for using social platforms.