To boldly go: bravery is essential to growth in MENA

The notion of bravery is an important aspect of marketing in the MENA region and formed the theme of a Marketing Society event in Dubai.

It takes a brave event indeed to schedule a 17-year-old professional gamer as a speaker, particularly at an inaugural event. Yet Bradley Ismail (@bradexpos11), Gamer for MENA eSports Organization Six Paths, rose to the challenge at the Marketing Society's...

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