While passive ad views on platforms such as Facebook can sway purchase decisions, nothing beats TV ads - that’s the finding of research conducted by Dr Karen Nelson-Field, which was revealed at the Future TV Advertising Forum Sydney.
In 2017, Dr...
While passive ad views on platforms such as Facebook can sway purchase decisions, nothing beats TV ads - that’s the finding of research conducted by Dr Karen Nelson-Field, which was revealed at the Future TV Advertising Forum Sydney.
In 2017, Dr...