Nestlé’s Blackshaw spreads the word on voice technology

Nestlé, the food company, is exploring voice-activated technology as a means to engage with consumers in new and powerful ways.

As marketers seek to harness the potential of voice-activated technology, there are few more influential – or expert – commentators than Pete Blackshaw.

In his role as Global Head/Digital Innovation & Service Models at Nestlé &n

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