Liodice’s 12 successful habits of marketing excellence

This event report outlines some crucial considerations for marketers seeking to build enduring brands in the digital age.

Liodice's 12 successful habits of marketing excellence

Geoffrey Precourt Warc

"Not everything works perfectly," admits Bob Liodice, President/CEO of the Association of National Advertisers (ANA). Even in an ecosystem supported by data and insights unimagined just a decade ago, marketing remains every bit as much a delicate qua

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands