“Humanizing data allows us to become more human marketers,” insists Alicia Hatch, CMO at Deloitte Digital, the creative digital consultancy.
“But it’s a process. And we’re not done.”
Alicia Hatch, CMO, Deloitte Digital...
How Deloitte takes the terror out of data to tame information overload
Deloitte Digital, the creative digital consultancy, has made significant progress in leveraging the data streams now on offer, but still believes there is work to be done in this area.
