Microsoft wants its marketing to reflect the diverse audience that uses its products – whether that’s an Xbox gaming console, Surface tablet, the Edge web browser, or the Office software suite.
The Redmond, Washington-based enterprise’s colossal scale can be demonstrated by some equally colossal numbers:
- the Windows 10 operating system is installed on over 800 million machines;
- Office 365, the online version of this software, boasts more than 180 million users per month;
- 65 million people leverage the Xbox Live multiplayer gaming service each month;
- the Microsoft Teams workplace collaboration tool now has 13 million daily active users.
A customer...