How e-commerce player Bukalapak is connecting offline consumers in Indonesia

Indonesian e-commerce marketplace, Bukalapak, is using innovative strategies to connect offline consumers, building new revenue streams and growing Indonesia’s digital economy.

With its burgeoning internet economy, Southeast Asia abounds with huge growth opportunities in e-commerce, but the crown jewel of the region – widely-acknowledged as a particularly challenging one to navigate – is Indonesia, which has mor

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands