GSK’s formula for digital transformation

GSK Consumer Healthcare, the pharmaceutical company, has been undergoing a profound digital transformation as it adapts to new consumer and marketplace demands.

When Marc Speichert joined GSK Consumer Healthcare as chief digital officer early last year, he was tasked with giving the pharmaceutical company a much-needed injection of digital savvy.

Having previously fulfilled a set of client-focused, marketing, and innovation roles at blue-chip enterprises such as tech giant Google, beauty specialist L'Oréal, and consumer-packaged goods manufacturer Colgate-Palmolive, Speichert is famili

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