Facebook encourages teens to embrace “slow media”

Stephen Whiteside

Facebook, the social media giant, is taking active steps to encourage teenagers to consume content in more mindful ways.

Teenagers are usually harbingers of the media behaviors that will ultimately enter the mainstream.

But in researching the habits of this youthful cohort, Facebook discovered that they utilized its eponymous social-networking platform and Instagram – the photo-sharing service acquired in 2012 – in a way that “didn’t make sense” on first glance.

“What we found out through the course of that research … is that adults actually spend more time than teens per post on social media,” Anja Dinhopl, UX research manager at Facebook, told an audience at CES 2019, an event held by the Consumer Technology Association (CTA) in...

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