Maria Weaver is tasked with making ads that appeal to the people who buy advertising.
Maria Weaver, SVP/global marketing, Comcast
As SVP/global marketing for cable advertising at Comcast – the Philadelphia-based media conglomerate – her specific...
Comcast evolves its business-to-business marketing strategy
Comcast, the media conglomerate, has successfully adapted its ad-sales strategy to reflect exciting new opportunities for business-to-business marketing.
