Airbnb’s formula for generating insights

Understanding consumer wants and need is vital for Airbnb, the peer-to-peer online accommodation platform, as it seeks to provide the best possible experiences for the guests and hosts using its service.

Judd Antin is charged with generating actionable insights through understanding the 200 million travelers who have used Airbnb, the peer-to-peer online accommodation service, to find their perfect home away from home.

In fact, the platform's Director/Research...