Etat Libre d'Orange: I am Trash – Les Fleurs du Déchet

Etat Libre d'Orange, a perfume brand, launched I AM TRASH in France, a perfume made of waste from the perfume industry, to take a stand against excessive consumption.

Campaign details

Brand: Etat Libre d'OrangeAgency: OgilvyCountry: France


Campaign video

Read the full case study here...

Not a subscriber?

Schedule your live demo with our team today