ESPN, Inc.: This Is Sportscenter campaign

ESPN was launched in 1979 in Bristol, Connecticut, as the first cable television channel devoted exclusively to sports, although it had limited access to sports programming.

ESPN, Inc.: This Is Sportscenter campaign

Ed Dinger

OVERVIEW

ESPN was launched in 1979 in Bristol, Connecticut, as the first cable television channel devoted exclusively to sports, although it had limited access to sports programming. One way to fill airtime...