The Danone Activation Studio: Turning consumer insights into company-wide memes

This paper discusses a project from Danone that aimed to share insights with people in a faster way, and ultimately increase the ROI of its insights.

The Danone Activation Studio: Turning consumer insights into company-wide memes

Anouk Willems, Tom De Ruyck and Annemiek TemmingInSites Consulting and Danone

View the presentation deck for this paper

Introduction

Demonstrating impact is more than ever the name...

Not a subscriber?

Schedule your live demo with our team today