Competitive intelligence on the net.
A multinational perspective on ethical practices.
Sylvia Long–TolbertDrexel University and Patrick E. MurphyUniversity of Notre Dame
INTRODUCTION
The reality of a global economy has finally arrived after several decades of anticipation and uncertainty about its impact on the competitive environment. Rapid developments in information technology, restructuring of industries, and increasing competition from indirect competitors are other factors that have further intensified competition worldwide. As multinational firms are challenged to keep pace with these developments, they have learned that failure to monitor the competition can spell corporate suicide in a global marketplace...