building a symbol character
A success story where research contributes to the harmonization of human and mythical values
Ana Helena Meirelles ReisMultiFocus Pesquisa de MercadoVera FerrazMultiFocus Pesquisa de Mercado andMaria Pia BussolotiDM9 DDB
Building a symbol character
This paper presents the research work developed for the Telefonica Super 15 campaign launch in Brazil.
