A tale of two questionnaires

In this paper, Pete Cape, Jackie Lorch and Linda Piekarski, Survey Sampling International, argue that questionnaire design is of integral importance in online research, often to a greater extent than for traditional methods.

A tale of two questionnaires

Pete CapeSurvey Sampling International, United Kingdom

Jackie Lorch and Linda PiekarskiSurvey Sampling International, United States


It is a far, far better thing that I do, than I have ever done; it is a far,...

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